Archive for the ‘marketing’ Category
100 Resources for DIY Musicians
Posted by Erik Peterson | Filed under marketing
The following is an excerpt from the press release for the “100 Resources for DIY Musicians” brought to us by Gen Y Rockstars and Label 2.0.
2009 was a year of change for the music industry. From sliding CD sales to increased digital efforts to the changing face of music distribution and direct to fan sales [...]
The Low Down
Posted by Erik Peterson | Filed under marketing, musicians, technology
I’ve been noticing for a while that some people are confused, or not sure, about exactly what Plugola is. I have heard some people think we are a blog or band. It’s really my fault. I have failed to make that clear to you. I will be doing some rearranging, and adding some videos and [...]
SEO Basics for Musicians
Posted by Erik Peterson | Filed under marketing
This is a repost from the old Plugola Inc blog. Part 2 was supposed to come after this, but when I switch our blog to it’s own domain I forgot all about it. So, here’s Part 1 and I will add Part 2 shortly.
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I’ve been through literally thousands and thousands of band profiles and musician [...]
Showcase for Plugola Artists
Posted by Erik Peterson | Filed under marketing, musicians
Since the day musicians began to join PLUGOLA I have received many messages asking to be a ‘Featured Artist’. When we were developing the community, we decided it be best that ‘Featured Artists’ be chosen by real fans. In other words, all artists/tracks on PLUGOLA are ranked based on fan activity, except for the ‘New [...]
Trent is Only Part Right
Posted by Erik Peterson | Filed under business, industry, marketing
Over the past few weeks I’ve been noticing a lot of talk among musician resource and/or tech blogs, about Trent Reznor’s thoughts for new/unknown artists to be heard and market their music. Of course, almost all the headlines read along the lines, “Trent says give away your music for free!” Snipettes of Reznor’s post are [...]
